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Tuesday, October 10 • 10:00 - 13:00
Place Game: Broedplaats WOW: Art Incubator, Inclusive Community Building, Hostel & Place (FULL)

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Broedplaats WOW is a cool cultural venue in a lesser-known area of Amsterdam, housed in an old sixties school building. WOW hosts artists in residence with fifty spaces for recent graduates from Amsterdam art academies. It complements these studios with a 350-bed hostel, a restaurant, and urban farm called PlantageLab where guests, visitors and tenants meet one another. 

Places like these can have a big effect on the neighborhood: bringing new people to the area, altering day/night rhythms, and adding more traffic and energy to the streets. And through arts, offer the area a whole different quality.

In this workshop you will get to know more about WOW and the area in which it is located. Marlies Buurman from WOW Amsterdam will show you around the building and tell its story. WOW is an example of a 'broedplaats', a breeding ground. Amsterdam has a strong policy developing places like these, as a way of dealing with empty properties, creating spaces for artists and creatives, and developing a more creative city. Jaap Schoufour has for the last 10 years been the key figure behind the Broedplaatsen policy. He will explain its objectives and approach.

The inside space of WOW feels like a great place. Exhibitions, music and film nights, fashion shows, and courses for local children are all part of the package. WOW wants to be an exciting spot in town, a place open to fresh creative thinkers and doers, where the young and the established meet and inspire each other. 

Unfortunately the same can not be said for the area just outside WOW. During the place game portion of the workshop, we will challenge participants to combine local knowledge with their (inter)national expertise in identifying lighter, quicker, cheaper interventions to help transform the outside space into one as attractive as the inside.

Lunch will be provided.

avatar for Minouche Besters

Minouche Besters

Partner, STIPO
avatar for Marlies Buurman

Marlies Buurman

Head of Cultural Programming, WOW Amsterdam
avatar for Jaap Schoufour

Jaap Schoufour

Head, Bureau Broedplaatsen, Gemeente Amsterdam

Tuesday October 10, 2017 10:00 - 13:00 CEST
WOW Amsterdam Wiltzanghlaan 60, 1061 HC Amsterdam