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Friday, October 13 • 14:30 - 16:00
Workshop: Moneyballing Placemaking: Counting What Counts in Public Space

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We all have our favorite streets, nooks, and other public spaces in the world, but what is the DNA behind what makes those places great? Micro-scale data is the magic sauce!

This on-site interactive workshop is designed to help placemakers learn more about micro-scale urban analytics and how to facilitate walkability using data-driven placemaking. By relying on people-powered observation tools, even resource-constrained communities can gather the necessary data to increase profits, improve community outcomes, and offer more active transportation options.

Mariela Alfonzo will demonstrate how to collect and analyze urban data from a real site and in real-time during the conference session—all from the comfort of your seat. These findings will provide fodder for a conversation about what improvements could be made, lessons learned, and more.

avatar for Mariela Alfonzo

Mariela Alfonzo

CEO/Founder, State of Place
Dr. Mariela Alfonzo is the Founder of State of Place, an urban data analytics platform that helps placemakers identify and economically justify optimal urban design, planning, and development projects that create thriving places people love.

Friday October 13, 2017 14:30 - 16:00 CEST
PDZ Floor 5: Studio Pakhuis de Zwijger, Piet Heinkade 179, 1019 HC Amsterdam, Netherlands